Accessibility helpSkip to navigationSkip to contentSkip to footer

Cookies on FT Sites

We use cookies and other data for a number of reasons, such as keeping FT Sites reliable and secure, personalising content and ads, providing social media features and to analyse how our Sites are used.

Accept cookies
Manage cookies
  • Sign In
  • Subscribe
Open side navigation menuOpen search bar
Financial Times
SubscribeSign InmyFT
  • Home
  • World
    Sections
    • World Home
    • Global Economy
    • UK
    • US
    • China
    • Africa
    • Asia Pacific
    • Emerging Markets
    • Europe
    • War in Ukraine
    • Americas
    • Middle East & North Africa
    • Australia & NZ
    Most Read
    • Russia has proved resilient to western sanctions, says Oleg Deripaska
    • Covid antiviral drug linked to ‘transmissible’ mutations, research finds
    • How TSMC’s chip plant is shaking up Japan
    • Global trade falls at fastest pace since pandemic
    • Chinese TV presenter linked to missing foreign minister had surrogate child in US
  • US
    Sections
    • US Home
    • US Economy
    • US Companies
    • US Politics & Policy
    Most Read
    • Companies
      Sections
      • Companies Home
      • Energy
      • Financials
      • Health
      • Industrials
      • Media
      • Professional Services
      • Retail & Consumer
      • Tech Sector
      • Telecoms
      • Transport
      Most Read
      • ‘Get off the train’: Citi’s Jane Fraser sends tough message on big overhaul
      • Meta pays £149mn to break London office lease
      • Glencore traded thousands of tonnes of Russian copper through Turkey
      • Santander ditched EY as financial crime consultant over alleged failings
      • Big Four accountancy firms shed UK staff after pandemic hiring boom
    • Tech
    • Markets
      Sections
      • Markets Home
      • Alphaville
      • Markets Data
      • Cryptofinance
      • Capital Markets
      • Commodities
      • Currencies
      • Equities
      • Fund Management
      • Trading
      • Moral Money
      • ETF Hub
      Most Read
      • The debt-fuelled bet on US Treasuries that’s scaring regulators
      • US Treasuries sell off as investors fret over long period of high rates
      • Live news: Hunter Biden sues Rudy Giuliani for alleged computer fraud
      • News updates from September 25: Nissan boss says ‘move on’ from petrol cars, Global trade contracts
      • Glencore traded thousands of tonnes of Russian copper through Turkey
    • Climate
    • Opinion
      Sections
      • Opinion Home
      • Columnists
      • The FT View
      • Lex
      • Obituaries
      • Letters
      Most Read
      • What the world should expect from a second Trump term
      • US Republicans could finally win the argument on immigration
      • The problem with power parents
      • How the US is crushing Europe’s domestic exchanges
      • Net zero was never going to be an easy win for workers
    • Work & Careers
      Sections
      • Work & Careers Home
      • Business School Rankings
      • Business Education
      • Entrepreneurship
      • Recruitment
      • Business Books
      • Business Travel
      Most Read
      • Paternity leave in finance: ‘The more men do it, the less of a big deal it becomes’
      • The activist sued by Elon Musk: ‘We have to show we will not be cowed’
      • Success is more complicated than one exceptional individual
      • What Burberry taught me about the marketed mind
      • Can I start a business when I have MS?
    • Life & Arts
      Sections
      • Life & Arts Home
      • Arts
      • Books
      • Food & Drink
      • FT Magazine
      • House & Home
      • Style
      • Travel
      • FT Globetrotter
      Most Read
      • The generation divide in British chess 
      • This Is New York review — exhibition captures the city’s unique joy, terror and exhilaration
      • Raffles London and the new era of super-luxe hospitality
      • Game, set, matched – when David Shrigley met Andy Murray
      • The best museum gift shops in the world
    • HTSI
    MenuSearch
    • Home
    • World
    • US
    • Companies
    • Tech
    • Markets
    • Climate
    • Opinion
    • Work & Careers
    • Life & Arts
    • HTSI
    Financial Times
    SubscribeSign In

    Virtual and Augmented Reality

    Add to myFT Digest

    Add this topic to your myFT Digest for news straight to your inbox

    • Monday, 4 September, 2023
      Special ReportUpskilling
      The high costs and slow take-up of virtual reality for employee training

      Many companies are still trying to figure out how VR can contribute to learning and development

      Strivr, a VR training company based in Palo Alto, California
    • Saturday, 2 September, 2023
      News in-depthMagic Leap
      Magic Leap seeks turnaround as Big Tech invests in augmented reality

      Start-up’s valuation crashed amid poor headset sales but it has gained a competitive edge selling IP around high-tech optics

      Montage of the logos of Meta and Apple, and a headset
    • Thursday, 31 August, 2023
      John Thornhill
      What happens when AI passes through the ‘uncanny valley’?

      Robots are close to being so convincing that we can’t tell them apart from humans — and that could be a problem

      A realistic AI-generated photo of a human eye
    • Wednesday, 26 July, 2023
      Apple’s Vision Pro headset attracts investors back to lacklustre sector

      Mixed reality start-ups gain from tech giant’s aim to usher in new era of ‘spatial computing’

      Apple’s Vision Pro headsets
    • Saturday, 15 July, 2023
      Special ReportBusiness of Golf
      Off-course golf spearheads the way to transforming the game

      Newcomers to the sport flock to its virtual side but, then, not all modernists are shunning the course

      customers at a bar and restaurant that uses simulators to create a virtual driving range and a number of simulated golf courses
    • Monday, 3 July, 2023
      Apple Inc
      Apple forced to make major cuts to Vision Pro headset production plans

      Initial hopes of 1mn shipments in 2024 launch year dashed by manufacturing problems

      Apple’s Vision Pro virtual reality headsets on display on stands at the company’s campus in Cupertino, California
    • Friday, 9 June, 2023
      John Gapper
      Apple’s Vision Pro headset has made the metaverse feel outdated

      The technology company’s late entry into ‘mixed reality’ this week exposed the flaw in Meta’s virtual worlds

      Media photograph the new Apple Vision Pro headset on display in California this week.
    • Wednesday, 7 June, 2023
      LexElaine Moore
      The Lex Newsletter: Apple, VR and the $37bn elephant in the room Premium content

      Losses at Meta’s Reality Labs demonstrate how excitement about new products often fails to translate into sales

      Apple’s new Vision Pro virtual reality headset and Nintendo’s 1995 Virtual Boy video game console
    • Tuesday, 6 June, 2023
      Apple Inc
      We asked metaverse users what they think of Apple’s VR headset

      Or at least we tried to

    • Tuesday, 6 June, 2023
      News in-depthApple Inc
      Hands on with Apple’s Vision Pro: bringing the metaverse to life

      Our FT correspondent is among the first to try the tech giant’s impressive ‘mixed reality’ headset. But does anyone really need it?

    • Monday, 5 June, 2023
      Apple Inc
      Apple unveils Vision Pro ‘mixed reality’ headset

      Device will sell for $3,499 and be available ‘early next year’

      A person wears an Apple virtual reality headset
    • Monday, 5 June, 2023
      LexApple Inc
      Apple: Vision Pro headset looks good but offers no new ideas for VR Premium content

      The company can afford to try out the technology without betting its future on it

      The Apple Vision Pro headset is displayed during the Apple Worldwide Developers Conference in Cupertino, California
    • Monday, 5 June, 2023
      News in-depth
      Apple to offer vision of mixed-reality future beyond the smartphone

      Shares hit all-time high ahead of expected presentation of a headset, the most important launch in years

    • Saturday, 3 June, 2023
      Virtual reality start-ups pin hopes on Apple to lure back funding

      Frenzy over iPhone maker’s longed-for launch of mixed reality headset has reached ‘fever pitch’

      An Apple logo in front of an Apple store
    • Thursday, 1 June, 2023
      Inside BusinessRichard Waters
      Apple’s mixed reality headset is a hedge against disruption

      Virtual world venture makes sense ahead of a technology revolution that could threaten the iPhone empire

      A man takes a picture with an iPhone
    • Thursday, 1 June, 2023
      Meta Platforms
      Meta unveils new virtual reality device ahead of Apple headset launch

      Chief Mark Zuckerberg teases new Quest 3 product as tech group continues to develop metaverse ambitions

      Meta’s Quest 3 device in use
    • Sunday, 21 May, 2023
      Facebook parent in talks with Magic Leap over augmented reality deal

      Social media giant seeks technologies to help create an avatar-filled ‘metaverse’

      Montage showing man in AR goggles and Meta logo
    • Friday, 24 March, 2023
      ReviewScience books
      Virtual You — how digital doppelgängers could help us lead a healthy life

      An analysis of the potential of technology to transform personalised medicine is both stimulating and comprehensive

    • Wednesday, 15 March, 2023
      LexMeta Platforms
      Meta: virtual reality ambitions meet real-world problems Premium content

      Spending on the metaverse may give users more tools to play with but it comes at a high price

      Montage of Mark Zuckerberg, Meta’s logo and images from the company’s VR game Horizon Worlds
    • Sunday, 12 March, 2023
      Special ReportOnline MBA 2023
      Courses in the metaverse struggle to compete with real world

      Fulfilment of initial promise made for the technology remains elusive

    • Sunday, 12 March, 2023
      Apple Inc
      Cook bets on Apple’s mixed-reality headset to secure his legacy

      New launch will be first steered entirely by CEO and under direction of operations team

    • Friday, 24 February, 2023
      FT SeriesBetween worlds: a metaverse special
      On your marks, headset, go: my surprising, scary trip to the metaverse 

      Do virtual reality games show us the promise of the metaverse? And are they a model for life itself?

    • Friday, 24 February, 2023
      FT SeriesBetween worlds: a metaverse special
      A day at the virtual office

      For some firms, the future of work is already here 

    • Friday, 24 February, 2023
      FT SeriesBetween worlds: a metaverse special
      What Gucci and others learnt from the metaverse

      The metaverse economy is set to be worth trillions — and the world’s leading fashion brands are experimenting already

      woman wearing a pink beanie with the word ‘Forever’ printed on it
    • Friday, 24 February, 2023
      FT SeriesBetween worlds: a metaverse special
      Metaverse creator Neal Stephenson on the future of virtual reality

      The writer who invented the metaverse concept on why he decided to get involved in building it — and the trouble with AI

    Previous page You are on page 1 Next page

    Useful links

    Support

    View Site TipsHelp CentreContact UsAbout UsAccessibilitymyFT TourCareers

    Legal & Privacy

    Terms & ConditionsPrivacy PolicyCookiesCopyrightSlavery Statement & Policies

    Services

    Share News Tips SecurelyIndividual SubscriptionsProfessional SubscriptionsRepublishingExecutive Job SearchAdvertise with the FTFollow the FT on XFT ChannelsFT Schools

    Tools

    PortfolioToday’s Newspaper (FT Digital Edition)Alerts HubBusiness School RankingsEnterprise ToolsNews feedNewslettersCurrency Converter

    Community & Events

    FT CommunityFT Live EventsFT ForumsFT Board DirectorBoard Director Programme

    More from the FT Group

    Markets data delayed by at least 15 minutes. © THE FINANCIAL TIMES LTD 2023. FT and ‘Financial Times’ are trademarks of The Financial Times Ltd.
    The Financial Times and its journalism are subject to a self-regulation regime under the FT Editorial Code of Practice.
    Financial Times

    International Edition

    Subscribe for full access
    • Switch to UK Edition

    Top sections

    • Home
    • World
      • Global Economy
      • UK
      • US
      • China
      • Africa
      • Asia Pacific
      • Emerging Markets
      • Europe
      • War in Ukraine
      • Americas
      • Middle East & North Africa
      • Australia & NZ
    • US
      • US Economy
      • US Companies
      • US Politics & Policy
    • Companies
      • Energy
      • Financials
      • Health
      • Industrials
      • Media
      • Professional Services
      • Retail & Consumer
      • Tech Sector
      • Telecoms
      • Transport
    • Tech
    • Markets
      • Alphaville
      • Markets Data
      • Cryptofinance
      • Capital Markets
      • Commodities
      • Currencies
      • Equities
      • Fund Management
      • Trading
      • Moral Money
      • ETF Hub
    • Climate
    • Opinion
      • Columnists
      • The FT View
      • Lex
      • Obituaries
      • Letters
    • Work & Careers
      • Business School Rankings
      • Business Education
      • Entrepreneurship
      • Recruitment
      • Business Books
      • Business Travel
    • Life & Arts
      • Arts
      • Books
      • Food & Drink
      • FT Magazine
      • House & Home
      • Style
      • Travel
      • FT Globetrotter
    • Personal Finance
      • Property & Mortgages
      • Investments
      • Pensions
      • Tax
      • Banking & Savings
      • Advice & Comment
      • Next Act
    • HTSI
    • Special Reports

    FT recommends

    • Lex
    • Alphaville
    • Lunch with the FT
    • FT Globetrotter
    • #techAsia
    • Moral Money
    • Visual and data journalism
    • Newsletters
    • Video
    • Podcasts
    • News feed
    • FT Live Events
    • FT Forums
    • Board Director Programme
    • myFT
    • Portfolio
    • Today’s Newspaper (FT Digital Edition)
    • Crossword
    • Our Apps
    • Help Centre
    • Subscribe
    • Sign In